Advertising Media

Digital Media and Digital Signage

You are here:

Emotional brand staging with digital signage

Welcome to the digital media landscape at Frankfurt Airport. With innovative digital networks and digital signace motitors, we offer you the opportunity to accompany your target groups at relevant touchpoints along the travel process at the airport. Valuable multipoint contacts are thus achieved and creative possibilities for storytelling arise. Discover our target group networks with our digital advertising boards such as the Digital Deluxe Board, Digital Welcome Network, Digital Landmark and Digital Airport Network – matching your marketing strategy. We are offering you the perfect display for advertising.

The Digital Welcome Network is ideal for everyone who wants to reach arriving passengers. For dooh advertising and digital advertising space, the LED Motion Drive and the Digital Landmark are available for your brand presence. Take a look at our favourites and download our media data to find out more about the individual products and dive deeper into the world of digital signage.

Advertising media

Media data as PDF

Download now

Digital Media Advertising: Our favorite products

Digital Deluxe Board

Brand presentation at its best! This 43 square meter digital advertising board is located in the central, high-quality marketplace with gastronomy and offers of many premium and luxury brands. This brings the advantage of very long stay times of up to 140 minutes for transit passengers and serves as a “digital customer magnet”. Additionally, an unusually high proportion of international passengers with an exceptionally high purchasing power can be seen here.

Digital Airport Network

Use the Digital Airport Network to achieve maximum coverage in the digital media sector. With 309 locations throughout the airport and maximum visibility of the advertising messages placed at the high-frequency hubs, these digital signage monitors are optimal opportunities for digital screen advertising and the placement of your product and brand advertisements. This product is particularly suitable for the target groups of arriving and departing passengers, transfer passengers, and also meeters and greeters.

Digital Landmark

The digital star at the airport with a visible area of around 100 square meters is by far the most extensive digital advertising area at Frankfurt Airport. The LED signage display stands out above all for its spectacular location with 100% coverage of traffic on the departures level and visual alignment with the access road to Terminal 1. The possibility of moving images offers an extraordinary attention-getting advantage. The flexibility of quick content updates and the variable and time-controllable use of motifs allow for highly effective communication concepts and creative design. Experience a unique scope for strong staging, from brand awareness and image building to effective product launches, thanks to the finest airport digital display.

Digital Welcome Network

Positioned on the baggage reclaim belts in Terminals 1 and 2, in the direct field of vision of arriving passengers, high-resolution LED billboards provide a unique setting for your content. Synchronous switching on all output belts ensures a high level of attention. In addition, the high length of stay results in an excellent advertising appeal. The LED backlighting of 164 screens in total puts your campaign in a special light. Reach national and international target groups digitally through digital billboard advertising and play out even more targeted messages through creative content campaigns.

Which campaigns is digital signage suitable for?

Digital signage enables dynamic and attention-grabbing communication throughout the airport environment. Content can be adapted at short notice, scheduled for specific times and displayed in a variety of formats. This makes digital screen advertising particularly suitable for brands that want to tailor their messages flexibly to different target groups, times of day or stages of the passenger journey.

Digital advertising spaces offer a range of possibilities, including:

Displaying multiple changing creatives within a single campaign
Using video, animations and eye-catching transitions
Scheduling communications for specific times of day
Updating offers, products or messages quickly
Combining several digital signage displays into a high-reach network
Creating large-scale brand presentations on a digital advertising board or Digital Landmark
Building a presence along central walkways, waiting areas and shopping zones

From digital poster advertising to large-scale DOOH advertising, Media Frankfurt offers a variety of digital formats at the airport. A compact digital customer stopper can be positioned close to a specific offering, while a Digital Landmark creates highly visible brand presence from a distance. In this way, digital signage in Frankfurt and other major cities combines extensive reach with flexible campaign management and a wide range of creative opportunities.