Advertising Audience

Holiday Travellers

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Discover an enthusiastic target group

Air travel is still on the rise for Germans! Meet an exciting and emotionally accessible target group at Frankfurt Airport. Around 30 million Germans travel by plane every year and spend an average of 138 minutes at the airport in anticipation of their holidays.

Address this target group with emotional campaigns and benefit from the intelligent placement of your product or brand advertising. In the following, you can learn more about our most suitable products for specifically addressing holidaymakers or business people travelling privately.

Advertising media

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Target group Holiday Travellers: Our favorite products

Coloramas

Coloramas are illuminated boxes in attractive portrait format, which are placed directly in the gate area – ideal for the target group of holiday travellers. This way, your advertising is perceived particularly positively, because once they arrive at the gate, holidaymakers are relaxed and full of positive emotions.

Sky Media

With Sky Media you are always in the field of vision of your holiday target group because these advertising media are placed in the busy check-in halls of Terminal 2, and the departure gates of Gates D and E. Highly visible Sky Posters and Sky Wraps provide the best entertainment in widescreen format during the 20-minute check-in process. Thanks to this medium, your product or image advertising becomes a real eye-catcher!

KingSize Lightbox

With the KingSize Lightbox you can effectively address arriving holiday travellers in the passenger area or at the security checkpoints. Due to its format and its brilliant luminosity, you are guaranteed to attract attention to your advertising campaign. It also offers the possibility of interactive additions.

Digital Airport Network

With the Digital Airport Network, you achieve maximum reach through maximum coverage and are guaranteed to address your target group. These advertising media shine throughout the most critical hubs of the airport. Distributed over 309 locations throughout the airport, your advertising message is placed highly visible for arriving and departing passengers.