During the European Football Championship, passengers at Frankfurt Airport will also have the opportunity to enjoy their enthusiasm for football. The airport ticker on Media Frankfurt's media screens provides information on the latest goals and match results - live and in real time, so that travellers never miss an important match event.
"Big events deserve big formats. Airport advertising has also proven to be effective at sporting events: Sponsors and international brands such as Coca-Cola, Bitburger and Alibaba as well as Google and Uber use the increased passenger frequency and the emotional setting to put their brands and products in the right light," explains Martin Korosec Managing Director of Media Frankfurt. "The European Championship is just the start - with a view to the Olympic Games and the next Football World Cup, we are offering our customers the opportunity to book many of these advertising specials directly through us."
For the first time, airport operator Fraport and Media Frankfurt are providing football-loving passengers with the latest information during the matches on over 500 digital media screens.
For departing or transferring passengers who prefer to watch the matches live, seven public viewing areas, three of which are located behind the security checkpoints, ensure that passengers never miss a goal from their favourite team. The enthusiasm for European football is also reflected in the shops at Frankfurt Airport. Over 2000 employees at Frankfurt Airport wear the official jerseys of the participating nations. An official outfitter has also opened a pop-up store in Terminal 1 at the boarding gate, a busy hub at the airport, where fans can purchase a wide range of licensed products.
These campaigns not only demonstrate the celebration of European football, but also the diverse advertising opportunities offered by the airport. Information on other European Championship offers at Frankfurt Airport and tips on travelling to and from the event can be found here and on the travel website.
About Fraport AG and Frankfurt Airport
Fraport AG is one of the leading international companies in the airport business and is active at 30 airports on four continents. In 2023, the Group generated revenue of €4.0 billion and an annual result of around €430.5 million. In 2023, a total of more than 168 million passengers used the airports actively managed by Fraport. Frankfurt Airport is one of the leading airports in Europe and a major international air traffic hub. In 2023, Fraport welcomed around 59.4 million passengers at Frankfurt Airport and handled a cargo volume of around 1.9 million tonnes.
Press contact
Anna-Lena Ott
a.ott3@fraport.de
+49 69 690 32785
About Media Frankfurt
Media Frankfurt stands for Excellence in Airport Advertising since 1971 and is the market leader in airport advertising in the DACH region. As the exclusive marketer of Frankfurt Airport, one of Europe's most important hubs, as well as partnerships with other airports in Germany, Austria and Switzerland, the company offers extensive advertising opportunities across multiple locations.
Advertisers reach high-income travellers of all nationalities and with diverse interests – in both the B2B and B2C sectors. Media Frankfurt's high-quality advertising inventory includes innovative digital screens, static advertising media, promotion points and special solutions that enable companies to successfully communicate their advertising messages.
Press contact
Angela Markovic
markovic@media-frankfurt.de
+49 69 697080
