Maximum visibility along the piers in Terminal 3 at Frankfurt Airport

As part of our Terminal 3 opening series, we are presenting further advertising opportunities in the new terminal at Frankfurt Airport (FRA). Following the eye-catching digital spaces in the check-in area, the focus now shifts to the piers and gate areas.

With the opening of Terminal 3 on 23 April 2026, Frankfurt Airport is expanding its portfolio with additional premium advertising spaces along the passenger journey. The area just before departure is particularly relevant here – a moment of high attention and emotional tension.

Why advertise in the gate area of Terminal 3?

The time spent at the gate is characterised by waiting, anticipation and orientation. Travellers are present, focused on their flight and consciously aware of their surroundings. This creates an effective communication environment for brands – immediately before boarding.

The advertising formats along the piers ensure repeated visual contact on the way to the gate and concentrate their effect in the last few minutes before take-off. 

Digital Gateway Screens 

The Digital Gateway Screens are 98-inch digital displays located at high-traffic touchpoints along the piers, in close proximity to the gates.

  • Moving images for flexible and attention-grabbing communication
  • High visibility in the immediate boarding area
  • Multiple contacts during the period of stay prior to departure

As part of the Digital Out-of-Home portfolio at Frankfurt Airport, they enable contemporary brand presentation in the international premium environment of Terminal 3.

Gateway Spotlights 

In addition, the Gateway Spotlights offer large-scale static advertising space directly in the gate area.

  • Striking large formats with a strong physical presence
  • Maximum visibility immediately before boarding the aircraft
  • Clear visual accents in a high-quality architectural environment

The static surfaces create a lasting brand presence at a time when attention and expectations are particularly high.

Premium Airport Advertising in FRA Terminal 3 

Terminal 3 strengthens Frankfurt Airport's position as one of Europe's leading locations for airport advertising. Digital screens, large-format analogue media and other innovative advertising solutions open up a wide range of opportunities for companies to strategically showcase their brands throughout the entire passenger journey.

Further insights into additional advertising formats and placements in Terminal 3 will follow in the coming weeks.

Learn more about FRA Terminal 3

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