With the opening of Terminal 3 in April 2026, Frankfurt Airport (FRA) is reaching an important milestone. Europe's newest terminal not only expands the airport's infrastructure, but also strengthens its position as a high-quality brand space for strategic airport advertising. For companies, this creates new touchpoints where international reach meets affluent target groups and Business Decision-Makers.
Terminal 3 offers a premium environment with a high quality of stay and new staging opportunities. Large digital surfaces, analogue advertising formats and individually customisable brand spaces open up a wide range of options for eye-catching brand presence throughout the entire passenger journey. Digital surfaces already create strong visual accents in the arrivals and check-in areas.
What advertising opportunities does Terminal 3 at Frankfurt Airport offer?
The Digital Check-In Icons are a key element of the new advertising environment. The two LED screens, each measuring 120 square metres, are among the largest indoor digital out-of-home spaces in Europe and are located directly at the check-in area. This allows brands to reach travellers at one of the most visible touchpoints in the airport, attracting a high level of attention before security checks and boarding.
The Digital Check-In Icons are examples of the visual quality and staging power that will characterise Terminal 3 in the future. In the coming weeks, Media Frankfurt will gradually provide further insights into additional advertising spaces and formats in the new terminal.
