Sustainable advertising - Our Philosophy

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  1. Sustainability

Environmental responsibility

  • Our promise "Excellence in Airport Advertising" begins even before our customers start using media services
  • For more than 50 years, it has been our corporate philosophy to make sustainable decisions and fulfill our social and environmental responsibility
  • Our sustainable approach is also driven by our shareholder, the Flughafengesellschaft Frankfurt (Fraport AG). We understand sustainable development as an ongoing process

ESG at Frankfurt Airport

  • As part of the Fraport Group, we contribute to implementing the group-wide sustainability strategy
  • This entails the interdependence of environmental, economical and social aspects. The five dimensions derived from this strategy are supported by concrete targets and are published annually
  • The report covers the impact on environment, corporate governance, value creation, employees, and society in realtion to business activities and the relevance for stakeholders

 

ESG Fact Book 2022

 

Solutions for sustainable digital media


We run our portfolio exclusively with green electricity 


Using our tool to turn off the LEDs during periods of lower frequency, reduces consumption by about 20%


In-house technicians and verified regional service providers maintain our advertising spaces


The supply agreements for our LED devices include a term that ensures the recycling of the LED panels

Solutions for sustainable static media


Our static portfolio is equipped with energy-saving and particularly long-lasting LEDs


The maintenance is managed by our employees, with their own fleet of bicycles


All our panels are PVC free, printed with environmentally friendly inks and ready for upcycling


All advertising surfaces are only being lighted during the operating hours of the airport

Social and governance

Employees

  • Special advantages of the collective labor agreement
  • Healthy work-life balance
  • Child care
  • Company sport offering
  • Private supplementary health insurance
  • Support of the mobility revolution with job bike and free job ticket

Suppliers

  • Focus on economic factors
  • Short supply chains and routes
  • Legally required standards regarding safety, social responsibility and sustainability
  • Supplier code of conduct

Governance

  • Annual training followed by a knowledge test on the subject of compliance
  • Independent group that fulfills all obligations in accordance with §91 (2) of the German Stock Corporation Act
  • Part of the Fraport ESG program

The four dimensions of corporate responsibility

Social

  • Fair salaries to ensure our quality and guarantee the commitment of our employees
  • Educational program for the personal development of our employees
  • Improved health insurance benefits and offers for internal medical examinations

Environment

  • Use of green energy
  • Supply contracts with the obligation to recycle obsolete LED panels
  • Ecologically degradable advertising banners and printed products

Society

  • Self-perception of diversity that is lived in all areas
  • Open and international corporate culture to strengthen global solidarity

Economy

  • Continuous development of our technology to reduce emissions and increase the service lifespan
  • Expansion of the product portfolio based on scientific data

Media Frankfurt makes a contribution to climate protection

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